DrLinda.TV Spotlights Generic vs. Brand Medicine

TV_M201_010.jpg

San Francisco, September 2, 2021 --- We have all heard that generic medicines can save you money. But are they the right choice for you and your family? It is important to know what to ask about generic medicines so that you ensure you are getting the best possible product in terms of efficacy, safety, and cost. This month, on her website, www.DrLinda.TV, award-winning clinical and media pharmacist, Linda R. Bernstein, Pharm.D., focuses on this important issue for medication users. She will debut her blog article, “5 Questions to Ask About Generic Medicines” and its corresponding video “Generic vs. Brand Drugs” on YouTube.

Dr. Linda points out that the FDA approval process ensures that the generic drug is as high in quality, strength, purity, and stability as the brand name drug. The generic drug uses the same active ingredients as the brand name product and works the same say, but for some generics there can be some minor differences in inactive ingredients such as colors and flavors. Whether brand or generic, the risks and benefits of taking the medicine are the same. There are rare exceptions when a generic medicine is not recommended to be substituted for a brand name product, such as certain anti-seizure medicines.

The video and blog will debut on September 2, 2021, just in time for Healthy Aging Month, a nationwide observance dedicated to empowering older adults by promoting the positive features of aging as well as offer ways to improve their physical, mental, social, and financial health.

Dr. Linda Bernstein is available for interview on this topic. To set up a date and time, please contact jasongrimley@spellcom.com.

Website

The website (www.DrLinda.TV) offers videos, podcasts, blogs and more. The “Ask Dr. Linda” feature allows the audience to submit questions that may become the subject of future episodes. Her blog provides informative articles that expand upon program episodes and other key health and pharmacy topics. There are free resources to help manage medicines and a seasonal health newsletter.

YouTube and Podcasts

The “Dr. Linda TV - Best of Health!” YouTube channel showcases her video programs. “The Dr. Linda Podcast – Best of Health!” airs on Apple Podcasts, Stitcher, Spotify, iHeart Radio and Google Podcasts (more coming soon).

About

Linda R. Bernstein, Pharm.D. is a clinically trained, licensed pharmacist who broke new ground by merging media and pharmacy. She has served as a producer, writer, editor, and host of hundreds of innovative, award-winning health and pharmacy, local and national, TV, radio, and web programs, publications and campaigns for health care professionals, patients, and consumers of all ages. She has been a national pharmacist spokesperson for corporations and nonprofits. She is President and CEO of Vita Media Corporation, her medical communications company. She serves as a Clinical Professor on the volunteer faculty of the School of Pharmacy, University of California, San Francisco.

Vita Media Corporation is the producer of “Dr. Linda TV – Best of Health!” It is a multi-service medical communications company located in San Francisco, California. The company was founded by Dr. Linda in 1998. For more information go to www.drlindabernstein.com.

###

Previous
Previous

Fall Health Newsletter

Next
Next

America’s First Media Pharmacist Launches Health Multimedia Network